FreshPop - Blog

Which eCommerce platform is best for your business?

If you are an entrepreneur looking for a new eCommerce platform, we're here to help. There are many factors to consider when choosing an eCommerce system. What kind of store do you want? Do you need a custom solution or will one of the pre-built solutions work? The good news is that there are plenty of options on the market and this blog post will guide your through some of them! Let's take a look at Magento vs Shopify, two popular platforms with different strengths and weaknesses.

These two systems have their pros and cons so it really depends on what type of business you have in mind. For example, if your company sells clothing then Magento might be better because they offer more features like customizable product options, working with multiple suppliers and advanced search. On the other hand, Shopify is a great option if your business uses Amazon as an online marketplace because it's very easy to sync and update on both platforms. Also, if you're new to eCommerce then Shopify offers a lot of help documents in their knowledge base for solving common problems. Read on for more information to help you make the best decision.

What is an eCommerce platform and why do you need one?

First, let's talk about what exactly an eCommerce platform is. It is basically a software that allows you to build and maintain your online store on the web. It can be used to design your storefront, process transactions, track inventory and much more!

Building an online store can save you from having to hire full time employees as it offers many of the same features that traditional brick and mortar stores have. This is also a great option for people who want to grow their business but don't necessarily have a lot of money or experience in managing a physical location.

As an added bonus, eCommerce platforms like Shopify are by default mobile friendly which means they look great on all devices and screen sizes. 

A good eCommerce platform like Shopify is a one-stop shop for managing all your online business needs. It has features and tools that will help you sell more products, optimize your existing sales and understand your customers better. They also have an awesome community of other entrepreneurs in the Shopify forums where you can ask questions and get help with any problems you encounter.

The different types of eCommerce platforms

There are many eCommerce platforms on the market today and they all have different features. It can be overwhelming to choose one without a clear understanding of what your business actually needs! For this reason, we recommend doing some research before you make any purchases. Answering the following questions will help you determine which solution is best for your business:

  • What type of website do you want to build?

If you have a brick and mortar store, then Magento or Bigcommerce is likely the best choice. If you are selling both physical products and digital downloads (like ebooks) then Shopify might be your best option.

  • How much customization do you need?

If you need a custom solution then Bigcommerce and Magento are by far the best options. If you would rather use a readymade platform then Shopify is the way to go.

  • Do you want to work with an established company or start from scratch?

Shopify is a great option here because they have pre-built themes, templates and apps for different types of stores. On the other hand, if you want a custom solution then Magento is your best bet. Once again, Bigcommerce offers both so it all depends on what you need.

  • What's your budget?

Bigcommerce and Shopify are fairly close in price but if you want more bells and whistles then Shopify is the way to go.

  • How much help and support do you need?

If you're fairly tech-savvy then Shopify will be your best option but if you want more help and guidance, then Magento or Bigcommerce might be the right solution for you. If you are going to use Amazon as an online marketplace, then Shopify is likely the best option. If you're purely selling through your own online store, then Bigcommerce or Magento will work for you.

  • What is the cost?

Shopify costs $29 per month - which is about as low as it gets when it comes to eCommerce platforms. Bigcommerce has a similar setup fee and a monthly charge of $29 as well.  Both platforms offer a free 14-day trial so you can try before you buy, which is something that should be mandatory for all eCommerce software companies!

One thing to note is that Magento Enterprise can cost anywhere from $1,500 to over $10,000 per month and it doesn't really offer many features that you can't find on other eCommerce platforms. It is more geared towards large companies who need a custom solution or companies who want to launch their online stores in multiple countries.

At the end of the day, Shopify vs Bigcommerce vs Magento boils down to what your business needs. If you're just starting out and need a fast solution for your online store, then Shopify is likely the best option. If you want total control over your solution, want to create something truly unique or have experience building websites then Magento or Bigcommerce are by far the better options.

How to choose the best platform for your business

Choosing an eCommerce platform for your business can be a daunting task. There are so many platforms to choose from and even more features! This blog will help you weigh the benefits and trade-offs of Bigcommerce vs Shopify vs Magento to see which is right for you.

Why WooCommerce may be a good option for your business

WooCommerce is the most popular eCommerce plugin for WordPress. In this article, we'll take a look at why WooCommerce is so powerful and what you can do with it. If you've ever considered using an eCommerce platform but are concerned about how much customization you have, then WooCommerce might be your best bet!

Even if you don’t have any experience with eCommerce platforms, it is important to do your research so that you can make an informed decision when choosing the right platform for your business. If WooCommerce sounds like a good option based on what we discussed in this blog post, then please let us know and our team of experts will be happy to give you more information about how WooCommerce could work for your company.

Made on